Websites and Pages

For support with existing web projects, see Requesting Support.

1. Requesting a Web Presence

  1. Obtain formal vice president approval.
  2. Consult the Office of Marketing & Communications to review project needs.

2. Planning Content

  • Designate a professional staff member within your department as content manager. This is a full-time or half-time professional staff person who will update content as required.
  • Identify all (a) audiences (b) purposes and (c) goals of the web presence.
  • Inventory and review existing content to determine needed updates.
  • Review media release requirements for images.
  • Review guidelines and style.

3. Preparing Content

  • Consider how content should be organized or grouped.
  • Create and gather page text in Word documents or Markdown syntax.
  • Gather supporting files (such as images and PDFs) as separate documents. Do not embed images in Word documents. Visual “mock-ups,” PowerPoint slides, PDFs, and Publisher files are not substitutes for page text.
  • Ensure that content meets guidelines and style.
  • Ensure that content is free from punctuation inconsistencies, grammatical flaws, spelling inconsistencies, and stylistic flaws (run-on sentences, split infinitives, etc).

4. Submitting Content

  • All content must be submitted via WebAdmin prior to development—each web project is built according to the content provided.
  • Do not submit visual “mock-ups,” PowerPoint slides, PDFs, or Publisher files as substitutes for web page text.
  • Submit signed media release forms (if applicable) to Gary Erwin at the Office of Marketing & Communications. Please also retain a copy for your records.
  • Follow instructions for submitting a WebAdmin issue to submit content.

5. Collaborating with the Web Team

  • Be attentive to WebAdmin comments about your project. For help replying to a WebAdmin issue, see “Viewing/Replying to a WebAdmin Issue”.
  • Be prepared to answer questions, clarify content, or provide additional material. The content owner is responsible for providing all content in finalized form.
  • Be flexible. Projects may present different opportunities for working with web content. Be open to suggested alternatives or recommendations.

6. Launching a Web Presence

  1. Review all web pages for accuracy to ensure that content is ready for review by Marketing & Communications.
  2. The cabinet vice president must also review all web pages, and send an email to gjerwin@hfcc.edu indicating approval for final launch. Websites will not be launched unless the vice president sends the final approval email.

7. Maintaining a Web Presence

  • It is imperative to maintain a web presence once it has been created.
  • Review content frequently to ensure that content is correct and up-to-date.
  • Depending on the type of web presence, content editors may have direct editing access, or may need to request changes via WebAdmin.
  • General support for web-related issues can also be obtained via WebAdmin.

The Office of Marketing & Communications retains the authority to alter these guidelines as necessary.